OneMore is disruptive even when presenting itself: Instead of trade fairs, characterised by large customer traffic, we have always preferred a familiar and intimate environment where we can meet, first and foremost, people to whom we can dedicate the right amount of time and space: This is how the “chalet formula” was born.
What started out timidly in the early days of the brand as the sole showroom experience was complemented, over time, with a full brand experience made up of many moments of sharing, specially customised areas and product testing directly on the tracks.
Racines, South Tyrol: This is the location chosen for the OneMore 2023 Earthbase, where the visiting “explorers” found home, nature, hospitality and the OneMore Team at their complete disposal.
The Earthbase in Racines took guests into another world as soon as they arrived: All areas of the chalet were set up and customised for the occasion, that is to experience the philosophy and the OneMore world at 360°. In a place immersed in nature, surrounded by the purity of snow where you can forget the frenzy of everyday life and enter a unique sensorial experience.
The path to discovering the company’s philosophy and values started right from the entrance, with the display of the 7 points of the manifesto and language, and continued in the common and private areas and in the rooms, customised with elements, fabrics and colors from the new collection.
